Thursday, October 25, 2012

Malakoff 12km KL Run 2012 - Launched on 19 Oct 2012




MALAKOFF 12KM & 7KM KUALA LUMPUR RUN
GEARS UP FOR RECORD 3,200 PARTICIPANTS 

‘Run With Family And Friends’ To Attract Participants From Across Malaysia

Kuala Lumpur, 19 October 2012 – The much anticipated Malakoff 12km and 7km Kuala Lumpur Run organised by Malakoff Corporation Berhad (Malakoff) scheduled to be held at the Bukit Kiara Equestrian and Country Resort on 16 December 2012, targets to cap the entries at 3,200 for racers signing in from across the country to ensure a safe and enjoyable experience for all participants.


Organised for the fifth consecutive year, the race has received overwhelming response with over half the entries already being taken up within weeks of the registration being opened. Participation in the “Run with Family and Friends” themed event is still open with prize vouchers worth RM18,000 up for grabs for racers of varied fitness and athletic abilities.

Speaking about the event, Yusop Rashid, Head of Corporate Affairs and External Relations for Malakoff said “The community sporting events are organised as an integral part of Malakoff’s flagship Corporate Social Responsibility platform - the Malakoff Community Partnerships. It is part of the Company’s commitment to encourage community participation in sports to foster a healthy active lifestyle.”


“I am pleased with the strong response by the community as indicated by the high number of registered participants thus far. We are truly humbled by the continued support towards the Malakoff KL Run from the racing community and I am confident that the event will be able to meet its targeted number,” he added.

This year, the 12km race is open in six categories: Men's Open (16 years and above), Men’s Veteran (40 to 50 years) and Men’s Senior Veteran (51 and above years), while the Women’s categories are Women's Open (16 years and above), Women’s Veteran (35 to 45 years) and Women’s Senior Veteran (46 and above years). Amateur and beginners can opt for the 7km race, which is open in the following two categories: Men's 7km Fun Run (16 years and above) and Women's 7km Fun Run (16 years and above). Further to this, the Men's Junior Fun Run 7km and Women's Junior Fun Run 7km cater for teenagers aged 13 to 15 years old.


In terms of prizes, the top five racers in all 12km categories will receive RM1,000 (first), RM800 (second), RM600 (third), RM400 (fourth) and RM200 (fifth) respectively. Additionally, trophies will be awarded to the top five finishers in each category and finisher’s medal for all those that complete the race within the specified qualifying time. Top five finishers in the 7km Junior categories will receive placing medals and while goodie bag will be given to each 7km participant.

Highlighting the success of the Run, Yusop said, “Malakoff is excited to see that the Run has been steadily gaining record participation since the inaugural event in 2008. We are glad that our Run with Family and Friends events is a platform for family and friends to encourage each other to lead a healthy lifestyle whilst spending quality time together.


“We look forward to the community’s support as we continue to organise community-focused sporting events not just in Kuala Lumpur but in other regions including in Penang and Johor as well,” he added.

For the 12 km race, the entry fee for members of the public is RM60. Pacesetters Athletic Club and Bukit Kiara Equestrian and Country Resort members enjoy a discounted rate of RM50. The fee for Men‘s & Women’s 7km is RM40 for all participants, while for the Junior category it is RM20 per participant. The closing date for registration is 9 November 2012.


For further details about the upcoming Malakoff 12km and 7km Kuala Lumpur Run, please visit www.malakoffrun.com.my

ABOUT THE MALAKOFF COMMUNITY PARTNERSHIPS

The Malakoff Community Partnerships is Malakoff’s Corporate Social Responsibility (CSR) platform. The Malakoff Community Partnerships celebrates the achievement of Malakoff’s long-term and continuous commitment to being a responsible and active participant in communities where it operates.

Malakoff believes in building meaningful partnerships with the community, every step of the way. So while Malakoff continues to provide donations and sponsorships to deserving organisations candidates, it takes concrete steps to ensure that the Company grows and flourishes together with the community, in a more meaningful and holistic manner. 


Malakoff does this through a three-pronged approach:

• Commitment to Community & Education
• Commitment to The Environment
• Commitment to Community Sports

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